Marketplace
Online marketplace — automation saved 22 hrs/week
Engagement length: 4 weeks · Client: B2B marketplace (vendors + buyers)
The challenge
Team of 2 marketers manually running every email, nurture, and lead hand-off. Attribution was a spreadsheet. Leads rotting.
Our strategy
Moved to HubSpot + Klaviyo dual stack. Built 14 automated flows covering both sides of the marketplace (vendor onboarding + buyer nurture).
Execution
4-week sprint: lead scoring, lifecycle stages, 7 email flows, 2 SMS flows, MQL → SQL handoff. Dashboards for every stage.
The numbers
📈
22 hrs/week
Marketing time saved
📈
4h → 2min
Lead response time
📈
+180%
Nurture conversion
📈
Full funnel
Attribution clarity
Want results in your category?
We'll match your situation to the closest playbook and send you a written plan before you spend a cent.