Enterprise SaaS
Enterprise SaaS rebrand + new site — 2.4x inbound leads
Engagement length: 12 weeks · Client: Cybersecurity platform targeting Fortune 1000
The challenge
Outdated brand. Website looked like a 2014 startup. Couldn't close mid-market deals because enterprise buyers didn't take them seriously.
Our strategy
Full rebrand (logo, identity, messaging framework) + new Next.js site designed around enterprise buyer journey. Solution-led positioning.
Execution
Brand workshop, identity system, messaging framework. New site with industry-specific hub pages. Refreshed pitch deck + pitch materials.
The numbers
📈
+240%
Inbound leads
📈
+380%
Enterprise deals
📈
Mature / trusted
Brand perception
📈
64% → 29%
Site bounce
Want results in your category?
We'll match your situation to the closest playbook and send you a written plan before you spend a cent.